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That’s our logo: Controversy Surrounding the London 2012 Olympic Logo

Description

The London 2012 logo was launched in the spring of 2007, to widespread derision. What does this mean for the future of the Olympic brand?

PDF DS 8 London 2012 Logo.pdf (693.95KB)

Authors	Dr Elesa Argent
File format	application/msword application/pdf
Publication date	--
Copyright	Copyright JISC and Oxford Brookes University
Licence	These materials are available for copying, use and re-use under the Creative Commons Attribution-Non-Commercial-Share Alike 2.0 UK: England and Wales Licence

This collection synthesises outputs from the JISC Learner Experiences of e-Learning programme. For more information see the project webpage.