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2012 - Legacies for learning
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Reconciling Cadburys and Olympic Sp…
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Reconciling Cadburys and Olympic Sponsorship
Description
The problems of the childhood obesity epidemic in the UK are juxtaposed with the official sponsorship of the 2012 Games (as Official Treat Provider) by Cadburys, whose products are associated with very high sugar and fat contents. Questions are asked about the ethics of such sponsorship.
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Reconciling Cadburys and Olympic Sponsorship.docx
(130.25KB)
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Authors
Elesa Zehndorfer
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Copyright JISC and Oxford Brookes University
Licence
These materials are available for copying, use and re-use under the
Creative Commons Attribution-Non-Commercial-Share Alike 2.0 UK: England and Wales Licence
This collection synthesises outputs from the JISC Learner Experiences of e-Learning programme. For more information see
the project webpage.
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2012 - Legacies for learning
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Views (since Sept 2022): 72
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