Conference Poster


Women’s Gendered Experiences in the Wine Trade

Abstract

This research explores the experiences of women employed in the wine trade in the United Kingdom. As an historically male-dominated industry, the wine trade offers opportunities to investigate the experiences of women as a minority group through the lens of gender. A theoretical foundation for my research was Bryant and Garnham’s (2014) work with women in the wine trade, in Australia. Their research problematises media representations that suggests women working in the traditionally patriarchal wine industry are no longer subject to structural constraints according to gender, to which the findings illustrate are still apparent. As Moss Kanter (1977) claims both men and women work, but their experiences are profoundly shaped by deeply embedded gendered practices. This idea is supported by Walby (2007), who argues that women continue in the 21st centry to be disadvantagved within what remains a male dominated society.

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Authors

Shortman, Georgia

Dates

Year: 2017


© The Author(s)
Published by Oxford Brookes University

Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License


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